While this remains its core business Urban Farmer has expanded its service offering to include the supply of a comprehensive range of livestock feed, health and hygiene products, as well as the provision of consultancy and training services related to livestock nutrition, health and management. Urban Farmer recognizes the importance of being present in the markets that it services. Today Urban Farmer has restructured its business and is now a company within the Urban Farmer Holdings group of companies. It has partner companies in South Africa, Zambia and Kenya and it is actively working towards expanding its network throughout sub-Saharan Africa. Urban Farmer supplies products but remains focused on providing its clients an unparalleled customer service experience.